Society

We are
responsible

Memorandum

We are aware of the right of people for clean, smoke free air. Smoking cessation and reducing tobacco harm are an absolute priority in today’s society.

We understand that quitting smoking without help does not always work. It is therefore necessary to talk about all solutions and ways of mitigating its dangers. Responsible attitude towards society is our priority and we have therefore adopted this memorandum of socially responsible business practice.

We are committed to ensure that public interests are respected, consumer rights protected and fair competition promoted, while respecting all the requirements of the law.

• We do not sell our products to minors

• We do not offer our products to those who do not smoke and do not use nicotine products

• We comply with the law and do not advertise our products in an inappropriate way

• We do not use social networks and communications platforms to address minors

• We do not use any kind of packaging and product design that would be particularly attractive to minors

• We ensure the quality and compliance of our products with any norms andrequirements

• We are cooperating with the State Revenue Service to reduce unfair competition and commercial practices in the industry and fight against illegal market, smuggling and counterfeit

• We support the science based regulation for smoke free products and we are committed to actively engage in its development

• We engage in socially responsible trade, meeting all the requirements for Covid 19 restriction

We call for active action to prevent illegal advertising and sales of smoke free products in any way and to reduce their attractiveness to minors.

Campaigns

Smoke Free Latvia social campaign

Pašlaik sadarbībā ar valsts iestādēm un domubiedriem top kampaņa pret nelegālo cigarešu apgrozījumu.

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Join

Join us

Interested to take an active part in the most influential industry organization shifting towards smoke free society? Just drop us a note!